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Tech & Core Modernisation

How do APIs and open finance change distribution?

APIs decouple product manufacturing from digital distribution, enabling embedded finance, marketplaces and partner ecosystems. Regulation (e.g.,…

APIs decouple product manufacturing from digital distribution, enabling embedded finance, marketplaces and partner ecosystems. Regulation (e.g., PSD2/Open Finance) accelerates data portability and interoperability.

Channel impact:

Embedded: Credit, payments, insurance, investments inside partner journeys

Marketplace: Price and product comparison

Direct Digital: Improves onboarding and product eligibility

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