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Tech & Core Modernisation

Why are digital customer journeys often fragmented in banks and insurers?

Digital fragmentation tends to result from siloed product ownership, legacy policy/account systems, and disconnected digital build-outs. Most…

Digital fragmentation tends to result from siloed product ownership, legacy policy/account systems, and disconnected digital build-outs. Most incumbents digitized “around” existing processes instead of redesigning them end-to-end. Insurance complexities (claims, underwriting) and banking regulatory controls (KYC/AML, credit risk) introduce additional orchestration layers that impair seamless journeys. Wealth management adds advisory compliance workflows, suitability checks, and portfolio data feeds, creating more fragmentation points.

Industry Distinctions

Industry Key Fragment Drivers
Banking Legacy core, regulatory, multi-product silos
Insurance Underwriting + claims + policy admin systems
Fintech Accelerates faster but lacks breadth + profit pools
Wealth Advisor systems + suitability + multi-custody data

Channel Distinctions
Fragmentation strongest in:

  • Multi-broker insurance channels
  • Multi-branch banking

Advisor-centric wealth
Least fragmentation in:

  • Direct-to-digital fintech
  • Embedded finance and partner APIs

Related questions

How does wealth management differ from retail banking in digital strategy?

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Industry Distinctions

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